Without a doubt, the BEST lead source for any business is a referral.
 
We would all love to get 100% of our leads from referral.  I know I
would and I know that our clients would. 

And we all get referrals...but of course, we'd like to get more.

But this week's topic isn't about getting referrals.  There are
dozens, if not hundreds of "programs" out there on the subject.

Getting the referral is only the first step.  The real question is
once you get the referral; How Do You Close It?

With our clients, until we started to work with them, they simply
did the exact same things they would do had the lead come out of
the yellow pages or a post card. 

And still their closing rate on a referral lead was often 50% higher
than a "cold" lead. (a lead that came in from advertising or
marketing)

But a referral lead isn't a done deal. 

Yes, it got you in the door, but more often than not, that prospect
is still going to talk to at least one other company, probably two.

Yes, they're pre-disposed to your company because you were referred
by a friend or co-worker...but they ain't sold.

You're job is to show them why you're the obvious choice to do
business with...and that's where the tools and the steps of the
Closing Success System can help you significantly increase your
closing rates on your referrals.

Then you start to get referrals, from referrals!

Until next week, I wish you much success,

Mike Jeffries

Contact us
http://www.closingsuccesssystem.com/
Info@closingsuccesssystem.com

Toll Free
(866) 926-5100

___________________________________

To Do This Week
  
Review our free report:  Close More, Charge More & Make More Money
which you find in our Download Library. 

http://www.closingsuccesssystem.com/downloads

Look at the steps you MUST take to make you the obvious choice to do
business with and start applying these methods to your referral
leads.

If you do, you'll see your closing rate on referrals go from good,
to GREAT.

If you have any questions, or would like to schedule a sales
process evaluation, give us a call or simply Drop us a note.

info@closingsuccesssystem.com